There is no doubt that web design has a big impact on website success. Customers would not visit and use any web page that is poor in usability, interface and other high quality UX elements. User experience is important and directly defines the future of a website.
What’s Wrong With Web Design Expectations
In general, nothing is wrong with UI and UX. These 2 design areas represent the user interface and user experience to satisfy the needs and expectations of the customers using the exact website.
But even though most users, developers, and business owners know what a good website should have, that doesn’t stop them from having the wrong ideas. UX experts https://jatapp.com/services/ui-ux-design/ insist that we should clarify the true and false facts about user experience. As a result, it will help get rid of errors and develop better performing websites.
So let’s mention the most popular web design and user experience myths. Then you can evaluate your website and increase its performance indicators.
5 Web Design Myths to Stop Believing
1. The best design for a website is all about beauty
Fortunately, almost no one believes this myth anymore. But years ago, developers thought that users were attracted to beautiful designs on their web pages and social media accounts. Yes, the attractiveness of the main page and the visuals is important because it grabs the attention of the audience. But users have other priorities.
90% of visitors would like your website to include beautiful effects, styles, fonts, colors, etc. But good UX websites should first and foremost be user-friendly. Your interface should be easy to use so users can find the solution, information, or help they need.
Final thoughts on the “beauty myth”: visuals matter and attract users. Your design should be relevant and appealing to your target audience. But the user experience is a priority. Only a functional and useful website that solves customers’ problems or allows them to find solutions can meet their expectations and motivate them to visit your website again.
2. A CMS-based website is enough
If you think you can easily use a regular CMS and template to develop a spectacular website, prepare for the worst. Web designers don’t take your money for nothing. They create a unique and high-quality interface with important features to satisfy your users and improve their experience of visiting your website. It’s a fact: a standard CMS template has no such advantages.
Working with professional designers does not mean wasting money. When you decide to use a free web design, you will face the following issues:
– bad quality. If you get something for free, don’t expect it to be good;
– vulnerable system. Free websites don’t even have a normal level of protection;
– lack of support. You can’t get expert consultations using free web design;
– annoying advertisements. Your website will be filled with advertisements as payment for using the free website design.
Final Thoughts on the “Free Website Myth”: You can use such an opportunity according to your needs. But a reputable, well-known and responsible company does not have the right to use free options due to many negative consequences. Your reputation and your brand image are worth much more.
3. A homepage is the only important page
It is said that a good website UX could be achieved if you focus all your power on the main page. This mistaken belief is related to the idea that customers do not need to observe any other pages except the home page. As a result, companies and organizations overload these homepages with content and ignore the development of other pages.
The truth is that the homepage matters a lot, but it is not the only essential element. Usually, visitors open the main page and observe the other pages. They focus on your blog content, “About Us” page, price list, contacts, etc. In most cases, high-quality websites use the homepage as the landing page that attracts customers from social media, search engines, and other sources.
Final thoughts on the “homepage myth”: It’s only important for first impressions. As a result, a professional web design is to post only succinct content on the homepage with buttons redirecting visitors to other pages. You need to create and populate other web pages with relevant, high-quality content.
4. A mobile-friendly version is a waste of money
This mistaken belief is considered to cause huge financial damage to businesses compared to the myths of other websites. The fact is, the lack of a mobile version of a website directly results in the actual loss of visitors, sales, and revenue.
When people started using mobile devices heavily, the balance between desktop and mobile versions of websites existed. But the past years have proven that mobile traffic today is much more important than ever. According to 2022 statistics, 79% of mobile users make purchases using their smartphone.
In addition, more than 50% of traffic comes from mobile devices. Therefore, if your website does not have a mobile version, you are ignoring half of your target audience and half of potential customers. Your income also decreases.
Final Thoughts on the “Mobile-Friendly Website Myth”: You definitely need this no matter what. If you want to cut costs as much as possible, you should save money on other features, but not on developing a mobile version of your website.
5. Social media presence is not important
There are still many discussions about the pros and cons of social media for people. But regardless, it is an essential marketing channel for businesses.
Take a look at the latest research. Experts say that 67% of customers buy products after seeing advertisement on social media platforms. This fact highlights the huge influence of social media in general and social media buttons on corporate websites for businesses.
Final Thoughts on the “Social Media Myth”: Social media platforms and social media buttons are more important than ever. Improve your marketing strategy with SMM and use social media buttons on your website to boost its strength.
The mentioned UX myths are the most widespread and well-known. It’s great that many business owners and marketers don’t believe in these misconceptions. Unfortunately, many people are still unaware of essential tips and professional recommendations from web developers and designers. Don’t accept these old-fashioned myths and don’t let false beliefs ruin the future of your business!