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Home » THE HOW-TOS OF ASKING AND RECEIVING GOOD FEEDBACK

THE HOW-TOS OF ASKING AND RECEIVING GOOD FEEDBACK

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WHY CUSTOMER REVIEWS IMPROVE BUSINESS

It is an established fact that customer trust is fading towards online stores and businesses on a large scale. Getting positive customer reviews now seems like too much of a stretch. As such, businesses need to elevate their brand and recreate that relationship of trust with their customers. This leads to getting and receiving good feedback from customers. Simply, the algorithm works in such a way that if a business receives positive reviews, there are happy and satisfied customers.

Today, a business must be able to keep pace with the competitive online market. Accumulating positive customer reviews takes your business to the next level. As customers share good experiences with your brand, you probably expect other visitors to try to see that for themselves. As such, asking customers for feedback shouldn’t be seen as a daunting task. All you have to do is ask and let your customers share their honest and raw feedback. For example, this is how the first essay reviews were written.

TUTORIALS TO ASK FOR GOOD CUSTOMER REVIEWS

1. GET REVIEWS AT THE PERFECT TIME

Asking for good customer reviews means asking the perfect time when customers are enjoying traveling with your business. It means they like the product or they are impressed with the service you are providing them. Think about it: if you ask a customer for a review at the wrong time, you’ll likely receive negative feedback. Quite simply, it’s all about perfect timing.

You can ask for customer reviews at strategic times, such as when a customer reorders a product, tags your business in a social media post, spends time browsing your business website, or refers your brand to a friend or another customer.

2. MEET YOUR CUSTOMERS

If you want to maintain that close relationship with customers, feel free to add a personal touch by asking for their positive reviews. You can do it over a cup of coffee, lunch, or a special event your company is hosting. Invite your customers and keep things conversational.

You can also ask them for their opinion on the product. Let them know that you appreciate their honest feedback and that your business is more than happy to optimize its brand and customer service.

3. ASK OPEN-ENDED QUESTIONS

Essentially, you don’t need to ask for a customer review right away. Build momentum and when you know the time is right, get straight to the point. Start an easy conversation with your customers by asking open-ended questions. You can ask questions such as “How was your experience with the product?” or “How was your experience with our customer service?”.

These questions will give you a clue if your customers are having a good experience with your brand. In turn, you can now ask them to leave their reviews or comments on the product. By using open-ended questions, you genuinely ask for customer opinions without the need to water down their comments.

HOW TO RECEIVE GOOD CUSTOMER REVIEWS

1. USE MULTIPLE PLATFORMS FOR CUSTOMER REVIEWS

Getting lots of customer reviews means you have to ask for them through multiple channels. As such, using third-party websites for customers to leave reviews is key to transparently requesting good customer feedback. For example, in the United States, Yelp and Facebook are the two most trusted sources of customer reviews. With that in mind, be sure to maintain your brand profile between these sites.

Regularly monitor the customer reviews of these niche sites. Also, you can accumulate customer feedback which you can use for online marketing and advertising.

2. SEND INCENTIVES OR DISCOUNT COUPONS

Remember that your client’s time is valuable, just like yours. As such, it’s strategic that you provide a reason or positive reinforcement for customers to leave their reviews. You can do this by sending incentives or discount coupons after a customer leaves their feedback. Additionally, you can offer gift cards for shopping online or for a cup of coffee.

3. RESPOND TO ALL REVIEWS, EVEN NEGATIVES

When you receive negative feedback from a customer, consider it a learning opportunity to grow and elevate your brand. As such, you don’t need to react defensively without coming to a resolution. No business is perfect, and your business is too. Make sure to always respond politely to the customer’s review. In the long run, negative reviews will help you optimize your brand in areas where you need improvement.

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